Top 5 Personalization Apps Performance in Colombia, Q3 2021

During the third quarter of 2021, the top 5 personalization apps in Colombia showcased varied performance metrics across downloads, revenue, and active users. Data from Sensor Tower highlights these trends, providing insights into the app market dynamics.

Zedge™ Wallpapers & Ringtones experienced fluctuations in weekly revenue, with a peak of approximately $169 in early July and a low of $115 in early September. Weekly downloads ranged from around 25K to 32K, showing a slight decrease towards the end of the quarter. Active users peaked at over 422K in mid-September, indicating a strong user base.

Make Money: Play & Earn Cash saw its weekly downloads peak at 43K in late July, followed by a gradual decline to about 14K by the end of September. Active users also decreased from 145K at the start of the quarter to around 104K by the end.

Fonts Keyboard showed a consistent weekly revenue, peaking at $180 in mid-July and maintaining around $130-$150 for most of the quarter. Downloads remained relatively stable, fluctuating between 15K and 33K. Active users maintained a steady presence, peaking at 125K in early July.

LED Keyboard: Colorful Backlit did not generate revenue during the quarter. Weekly downloads varied between 16K and 20K, while active users increased steadily from 35K to around 42K by the end of September.

Animated Sticker Maker for WA also did not generate revenue. Weekly downloads saw a significant decline from 27K at the beginning of the quarter to just about 10K by the end. Active users showed a similar downward trend, dropping from 80K to around 38K.

These insights reveal the dynamic nature of the personalization app market in Colombia. For more detailed analysis and data, visit Sensor Tower.